It will happen to you: suddenly your company is in the news. And people come with questions. Staff involved. Suppliers. Or members of your association Sometimes even journalists. Who are sometimes trained to make you say the one-liners you don’t actually want in the paper. And yet you want to be transparent. In this blog, 17 (!) tips to prepare for that interview.
Blogs, vlogs en podcasts
Kennis delen is belangrijk. Geef jouw kennis een energyboost. Lees hieronder al onze blogs.
Abonneer je op onze update en ontvang als eerste onze nieuwste publicaties.
Blogs, vlogs en podcasts
Kennis delen is belangrijk. We maken regelmatig blogs, vlogs en podcasts . Geef jouw kennis een energyboost. Abonneer je op onze update en ontvang als eerste onze nieuwste publicaties.
Why paid lead generation on Facebook and LinkedIn doesn’t work
In a post on LinkedIn, Chris Walker, CEO of Refine Labs shares his analysis of META’s (Facebook) dataset on paid advertising for B2B companies. Dutch B2B companies have also been trying for years to figure out whether it is a good idea to invest in these types of campaigns. His results confirm what he (and we) have long suspected.
How do you recruit candidates for your vacancy?
A staffing agency has two main commercial sides: developing careers for professionals and providing quality staff to organizations. It is important to understand the unique needs of professionals and organizations. Companies and candidates are becoming more discerning. That requires personalized solutions. Fortunately, we can automate these well, reducing the workload for your intercessors and recruiters.
A job posting is not a threatening letter
The average company writes abysmally bad job ads. And most websites look like it’s especially not fun to join an organization.
If this does not apply to your business, you could skip this blog. You probably don’t have any major personnel problems. But there is a chance that you are still looking for good workers. And we can make sure that potential employees enjoy coming to talk to you.
Diversity offers your business more opportunities!
Diversity is vital for organizations. It not only helps solve staffing shortages, but also offers strategic benefits, such as better positioning to your target audience. By embracing diversity, you benefit from improved performance, innovation and customer satisfaction.
The value of AI for business communications
Is it the holy grail for your corporate communications? Or does it flatten everything into unrecognizable boring propositions? In this blog, we share an article by Gys-Walt van Egdom and had Chat GPT write a response.
How to make better salespeople
In a previous article we described the problem that business owners often sell better than their staff members, In this blog we provide some solutions.
Your sales rise (and your sales costs rise faster…)
A familiar problem. You hire a vendor. Then it turns out that it costs more and acquires customers harder than you do yourself. And marketing costs are also rising. in this blog list 5 causes of that cost increase. (in a future blog how to solve that)
Why do I sell more than my salespeople?
A familiar problem. Are you that smart, or….? Still, we’re not going to prevent you from converting the fastest. But even with you, there are only 25 hours in a day. So you have to put salespeople in position. In this blog we tell you the causes, in the next blog how to solve it.
What do my potential employees like to read?
It’s always something: You have enough customers; you’re short on staff. Recruiting requires a slightly different tone than customer recruitment. How do you write a good text?
How does my business become attractive?
For clients. And also for potential employees. Because the market demands more. And if you want to deliver, you have to pay as much attention to finding good people to execute it as you do to finding customers.
The question is not whether to participate, but when.
It’s January 1. The day I get to once again reflect on how we are doing, without worrying about audiences, optimization and goals.
Five questions for Roland van Dijke
During corona, supervising interns was quite a challenge. Fortunately, Roland van Dijke started at the end of the measures. So as a result, we were able to work a lot together and he finished his internship with a passing grade. That tasted like more, so Roland decided to make the last year of his studies “dual” by continuing to work with us. We welcome his fresh perspective. Time for five questions to our boxer from the Green Heart.
Customer Factory 3.0
As we do every January, we share our plans for the new year. Whereas December is the month of reflection and planning with us, January is the month of execution. We are again bursting with new plans. We are happy to share those with you.
2021
2021 was the year when a lot happened. We have learned that expectations do not always come true, that life is not engineerable and that we must solve major challenges together.
A good start to 2021
With all that has changed in the past year, a few things , thankfully, are permanent. For example, Christmas always falls on December 25 and 26, and the new (book) year begins on January 1. Older and wiser, after a tumultuous year, we start 2021 with great energy and ambition and, above all, with every effort to contribute to the success of our clients.
Happy holidays
With all that has changed in the past year, a few things , thankfully, are permanent. For example, Christmas always falls on December 25 and 26, the new (book) year begins on January 1, and the team at Client Factory is also ready to help entrepreneurs and managers with their communication, marketing and sales issues. For now, all that remains to be said is: we wish you happy holidays and, especially now, a healthy 2021!
Short-term measures during Corona
In March, the corona crisis caused plans for 2020 to be binned. A crisis like this puts a lot of pressure on the creativity of entrepreneurs to adapt their businesses to circumstances. Therefore, during the webinar planning for 2021, we engaged with fellow entrepreneurs about what measures they have taken during the crisis and what measures they can still take. What measures these are we are happy to share.
The trends of 2021
In March, the corona crisis caused plans for 2020 to be binned. In recent months, we have also seen that this crisis has accelerated and slowed a number of trends. Therefore, during the webinar planning for 2021, we engaged with fellow entrepreneurs about what trends they see. What trends these are we are happy to share.
The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
Do once Corona commercial: Take care of each other
It has become a tradition that we publish a blog after cabinet press conferences in which we provide some tips that you, as a business owner, can take advantage of. Not today.
Now that we are our own principal for once
There are those moments when you experience how your clients feel when you put their new website live. In the months before, you will be busy together developing the strategy, working it out into images and talking a lot with clients and prospects.
Six tips for containing the second corona wave
With the administration tightening the reins for our society for the second time this year, it is time to evaluate the adjustments we have made within our organizations over the past six months and plan for the future. In this blog, once again, some tips for this phase that will put you back on edge.
Seven tips for getting through the crisis (part 2)
The Corona crisis is steadily closing around the economy. Economists predict major consequences, with losses reaching billions of dollars. As an SME entrepreneur, how do you ensure that the crisis harms you as little as possible? Under the motto “Never waste a good Crisis,” we are publishing three blogs with tips that will help your organization emerge stronger from the crisis.
Seven tips for getting through the crisis (part 1)
The Corona crisis is steadily closing around the economy. Economists predict major consequences, with losses reaching billions of dollars. As an SME entrepreneur, how do you ensure that the crisis harms you as little as possible? Under the motto “Never waste a good Crisis,” we publish some blogs with tips that will help your organization emerge stronger from the crisis.
Time is on my side
It’s a familiar fact: You’ve received a memo or article that you think “I’ll just put that away to read this afternoon.” Then you plunge back into the delusion of the day and the next morning that article is still there, unread. And that could go on for a while. Here are some tips for scoring fast. You’ll read it in two minutes.
The formula for success
That the world around us is changing rapidly and that successful companies are adapting to it has been discussed enough by now. That leaves open the question of how these companies manage that. If we look closely at successful businesses we see three factors that determine that success: Money, chance and knowledge. Ideally, in reverse order.
6 tips for going on vacation without stress
Going on vacation is not a fundamental human right, but still very nice to give yourself an energetic boost to be able to go at it again with fresh courage and creativity after your vacation. Do you run out of the building on the last day of work, while shouting some handover information to your colleague and sprinting home to throw all sorts of things into your suitcase? With these tips, things will be a lot more relaxed!
The role of the Data Protection Officer within Customer Factory
Customer Factory processes data for clients. In the processing agreement, we record what data that is and what we do with it. We enter into equivalent agreements with our partners, closing the chain and being fully transparent to our clients, their prospects and their customers.
Crash course in branding, attract the right customers!
Senior Business Developer Annegien Blokpoel discusses the benefits of having a strong brand.
AVG, what to do with it? (part 2)
Gijsbert van der Meulen (adhoc data) discusses the entrepreneurial side of the new privacy legislation and provides a roadmap on how you can prepare your company.
AVG, what to do with it? (part 1)
Joachim van Vlijmen (Broeseliske van Vlijmen advocaten) discusses the legal side of the new privacy law and gives 3 tips on how to prepare your company for the AVG.
Primal Brabant conviviality at Directors Network annual event ‘Shift Happens’
At the latest edition of the Directors Network annual event, we provided classic Brabant sausage rolls from Houben. Why? Watch the video!
Big brother is watching you
In the past, before the digital age, people were very fond of privacy. Nowadays, people just cry out loudly that they value their privacy.