by Erik Camman | Oct 1, 2022 | Communications, Marketing
We know: Young people can no longer read, have short attention spans and are hard to reach by traditional means. So much for the Boomers. What we also know is that young people are processing information faster and faster and have learned to research on their own....
by Erik Camman | Sep 1, 2022 | Marketing, Sales
Interviewing yourself If you, director/commercial manager, take the questions yourself, you generally have good conversations and can quickly vary your questions. You pick up a mountain of information and, if lucky, some hooks to make more sales. It is good to do this...
by Erik Camman | Aug 24, 2022 | Sales
I regularly get to show people the difference between open and closed questions. Doing it before, because almost everyone knows the theory. It is, somehow, difficult to put into practice. We’ve known what’s below for a long time. So the chances of applying...
by Erik Camman | Aug 1, 2022 | Communications, Marketing
Do you want your texts to be read? That what you have to say has impact on those around you. Then read this blog on attractive writing. So that your sound is heard. Experience that small adjustments are enough to create well-read texts. We write texts We regularly...
