door Erik Camman | jun 13, 2022 | Communications, Marketing, Sales
An important question in acquisition: “What stage is my customer in?” It defines the content you need to deliver. In this regard, “The hero’s journey” is a fine tool. He shows that people have different content needs at each stage. That...
door Erik Camman | jun 1, 2022 | Marketing, Products
Every project is different. That’s why we use multiple platforms to build websites. Sometimes we choose WordPress. Customer Factory uses Divi as a builder for WordPress websites. We have a number of reasons for this. Three reasons why we use the Divi Builder for...
door Roland van Dijke | jun 1, 2022 | Communications, Marketing, News
Who are you and what are you here to do? I am Roland van Dijke, 20 years old and studying Commercial Economics at Hogeschool Leiden. I came in contact with Klantenfabriek through my previous internship and it clicked right away. I decided to do my third-year...
door Erik Camman | jan 1, 2022 | Communications, Marketing, News, Sales
Practice what you preach: We are starting the new year with the upgrade 3.0 of our website. The website usage of our visitors is well analyzed. In doing so, we further improved the ease of use of the site. We choose a clear image. Products and services are given their...
door Erik Camman | nov 18, 2021 | Communications, Marketing
1. What does the sales funnel look like? Building an effective marketing budget requires a deep dive into your sales funnel, where you track results throughout the sales cycle, from prospect to customer. If you use marketing automation or a CRM, you can easily surface...
door Camman Jasper | jun 21, 2021 | Marketing, Sales
Summary Discover how to improve the marketing and sales process by viewing it as a production process. This article discusses the process in detail and covers important aspects such as customer acquisition, marketing at the orientation stage and the collaboration...