door Camman Jasper | jan 21, 2019 | Communications
In this blog, I share a step-by-step plan (based on the ROEM strategy model developed by Gerretsen and Machielse) that will help you structure and take it to the next level. 1. Set content goals Why are you using content marketing? That’s the first question you...
door Erik Camman | aug 15, 2018 | Communications
1. Initial struggles (Early struggle). A phase characterized by a search for sufficient resources and customers. An exciting time, revealing whether the company, started with great ambition, will make it. In an ideal start-up, if you are a visionary, you look for a...
door Camman Jasper | jan 11, 2018 | Communications, Marketing, Sales
We conduct research on marketing trends within b2b. The purpose of the survey is to find out what challenges b2b companies have in the marketing field. The examination takes an average of 5 minutes. Busy loading…
door Camman Jasper | nov 15, 2017 | Communications
There is a multitude of opinions on the definition of a value proposition. In this blog, we list the most common ones to help you think about your value proposition. This one really can’t go on:”With our excellent service, expertise, good value for money...