door Erik Camman | okt 1, 2022 | Communications, Marketing
We know: Young people can no longer read, have short attention spans and are hard to reach by traditional means. So much for the Boomers. What we also know is that young people are processing information faster and faster and have learned to research on their own....
door Erik Camman | aug 1, 2022 | Communications, Marketing
Do you want your texts to be read? That what you have to say has impact on those around you. Then read this blog on attractive writing. So that your sound is heard. Experience that small adjustments are enough to create well-read texts. We write texts We regularly...
door Erik Camman | jun 24, 2022 | Communications, Sales
Ryals and Davies researched this. They see eight types.We name them. Telling what their characteristics are. Where their opportunities and pitfalls lie. To find the answer to the question, What type are you? Experts Experts communicate best. They easily keep their...
door Erik Camman | jun 13, 2022 | Communications, Marketing, Sales
An important question in acquisition: “What stage is my customer in?” It defines the content you need to deliver. In this regard, “The hero’s journey” is a fine tool. He shows that people have different content needs at each stage. That...
door Roland van Dijke | jun 1, 2022 | Communications, Marketing, News
Who are you and what are you here to do? I am Roland van Dijke, 20 years old and studying Commercial Economics at Hogeschool Leiden. I came in contact with Klantenfabriek through my previous internship and it clicked right away. I decided to do my third-year...
