by Dave Naar | Sep 1, 2022 | Positioning, Websites
By presenting local and regional events, visitors are approached differently. In 2023, we are working on SEO optimization so that the potential guest base is enriched with people interested in Leiden. We ran into, while developing our website, technical problems. This...
by Roland van Dijke | Apr 3, 2020 | Communications, Marketing
In this blog, I discuss 4 free tools that help me find relevant keywords time and time again. But before we begin this, it is important to lay a foundation. Where do visitors come from? On what pages? And with what search terms? Index Analytics: measuring is knowing...