by Erik Camman | Dec 16, 2021 | Sales
Question 1: How much information (blogs, vlogs, podcasts, fliers) do you have to share with your customers? 1. Less than 10 publications go to step 1 2. Between 10 and 20 publications go to step 2 3 More than 20 publications go to step 3 Step 1 Create content To let...
by Erik Camman | Dec 6, 2021 | Sales
The sales budget affects sales processes to the number of new salespeople to onboarding and everything in between. The sales budget is an essential component to keeping the company profitable and seizing opportunities in the future. At the end of this blog, you can...
by Erik Camman | Dec 6, 2021 | Sales
The sales budget is an essential component to keeping the company profitable and seizing opportunities in the future. The sales budget (and the process for creating it) is a guide and helps steer the company and its sales team through the rest of the month, quarter...
by Erik Camman | Aug 30, 2021 | Communications
To be considered for a job at all, suspects and prospects need to know that your brand exists. The first principle of branding is awareness. Do people know your business? A reliable way to build brand awareness is to give your brand a unique “personality. There...
by Erik Camman | Aug 5, 2021 | Communications
I will not add here the list of companies that fell on hard times in recent years because of a bad image. A good brand experience is the key to a lasting customer relationship. What is brand perception? Brand experience is everything that makes your target audience...