by Erik Camman | Nov 17, 2021 | Video
Of the meetings of the Rijshaeghe Business Club we occasionally take pictures. To share with members who could not attend and to give potential new members an idea of what the club is...
by Erik Camman | Oct 12, 2021 | Communications, Sales
Only when you know where their needs lie can you make an offer to which they respond positively. Imagine the situation when your partner wants to go to the theater, while you want to go see a nice movie. We listen poorly We limit ourselves in this blog to surveying...
by Erik Camman | Oct 6, 2021 | LinkedIn, Positioning, Video, Websites
The secondment market is, simply put, a challenging one. Many providers compete for contracts and new businesses have low barriers to entry. It requires The AdminPeople to communicate their distinctiveness at all levels of the customer decision-making process. To that...
by Erik Camman | Aug 30, 2021 | Communications
To be considered for a job at all, suspects and prospects need to know that your brand exists. The first principle of branding is awareness. Do people know your business? A reliable way to build brand awareness is to give your brand a unique “personality. There...
by Erik Camman | Aug 5, 2021 | Communications
I will not add here the list of companies that fell on hard times in recent years because of a bad image. A good brand experience is the key to a lasting customer relationship. What is brand perception? Brand experience is everything that makes your target audience...