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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

The 7 phases of the purchase model

Sales is an expensive business for many companies. Time is lost in interactions with people who are not yet ready to buy. To make the sales process effective, you want to know what stage your prospects are in so you can have salespeople and marketers do their work at the right time. In this blog, we describe how to see what stage your (potential) customers are in.

How to create a good LinkedIn profile?

A good LinkedIn profile can open the doors to new career opportunities, business connections and valuable professional relationships. Whether you are looking for a new job, want to expand your network or simply improve your online presence, crafting an effective LinkedIn profile is essential. Here are some steps to help you create an attractive and informative LinkedIn profile.

An accountant doesn’t have to be able to do everything

Accountants and accounting firms often have the same answer when asked for whom they work: for everyone!

Making margin? Differentiate your product!

Product differentiation. It’s a long word. Apologies. The definition is even slightly longer: “Differentiation is the act of distinguishing a product or service from that of its competitors.” We explain the value of product differentiation in this blog. Then you can judge whether it’s going to contribute to your bottom line.

Seven tips for getting through the crisis (part 1)

The Corona crisis is steadily closing around the economy. Economists predict major consequences, with losses reaching billions of dollars. As an SME entrepreneur, how do you ensure that the crisis harms you as little as possible? Under the motto “Never waste a good Crisis,” we publish some blogs with tips that will help your organization emerge stronger from the crisis.

The question is not whether to participate, but when.

It’s January 1. The day I get to once again reflect on how we are doing, without worrying about audiences, optimization and goals.

Saying goodbye to customers

No commercial entrepreneur likes to lose customers, except a funeral director. Still, you occasionally find yourself in the position of saying goodbye to each other. It’s a moment you want to delay as far as possible. You can, if you do the right things before, during and after the relationship.

How do you select the right marketing automation software?

In the dynamic world of marketing, using marketing automation software is a crucial step to increase efficiency, provide personalized communication and ultimately achieve better results.

How do you score a family business?

Within the recruitment industry, we like to do business with large companies. Rightly so, because these are companies where many personnel changes take place, a flexible shell is a permanent part of the personnel policy and is thought of more in budget than in cost. Unfortunately, this is the pond in which many secondment companies fish and your distinctiveness as a specialist is undervalued. I suggest looking for family businesses.

Laundryshop.co.uk

In a rapidly changing market, Laundryshop provides consumables and services for dry cleaners. It was up to us to make their communications lead to crossselling.

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