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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Everything you always wanted to know about blogging (but were afraid to ask)

Blogging is the cod liver oil of the 21st century. You know it’s good for you, but you have to go through a resistance to start it. Still, a blog is the best way to get the attention of the right audience. For inspiration, here are seven arguments for picking up the pen again.

Textielservice.info

A new knowledge platform for textile care Netherlands. With a monthly stream of new news articles, this will be the central point of knowledge.

AVG, what to do with it? (part 2)

Gijsbert van der Meulen (adhoc data) discusses the entrepreneurial side of the new privacy legislation and provides a roadmap on how you can prepare your company.

6 Tips for a good content marketing plan

These days, every marketer talks about content marketing. But why is content marketing important? What is good content? And what should you consider when creating a content marketing strategy? Based on these questions, I will explain how to simply develop a content marketing strategy.

What does Artificial Intelligence add to sales?

AI revolutionizes sales processes by analyzing data, generating valuable insights and enabling targeted marketing. It improves lead generation and qualification, automates tasks, improves customer service and predicts sales results. By using AI strategically, companies gain a competitive advantage, make data-driven decisions, increase efficiency and provide a personalized customer experience. The added value of AI in sales processes enables companies to achieve better results and thrive in a dynamic market.

Big brother is watching you

In the past, before the digital age, people were very fond of privacy. Nowadays, people just cry out loudly that they value their privacy.

Newsletters, how do you make them valuable?

Part of the SalesMachinepilot is the newsletter. Very important because with it we test the value proposition defined by the customer. How this is done, we are happy to explain.

Five questions for Roland van Dijke

During corona, supervising interns was quite a challenge. Fortunately, Roland van Dijke started at the end of the measures. So as a result, we were able to work a lot together and he finished his internship with a passing grade. That tasted like more, so Roland decided to make the last year of his studies “dual” by continuing to work with us. We welcome his fresh perspective. Time for five questions to our boxer from the Green Heart.

Madurodam

Our event colleagues came up with an outdoor escaperoom for Madurodam.
As enthusiastic participants, we got to make the introduction.

Why do you make a communication plan?

A communications plan is essential for successful corporate communications. It ensures consistent and coherent messages, strengthens internal communications, builds strong external relationships and provides a solid approach during crises. Through feedback and continuous improvement, communication remains effective and targeted.

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