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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

How do I achieve a good product-market combination?

A product market combination is a unique combination of a product for a specific group of customers. Each company provides a set of services or products. These services/products can fill different needs of different types of customers. But how do you come up with a good product-market combination?

A communication plan in seven steps

We make marketing simple. Therefore, we are developing a matrix that you can use to create your own communication plan. With lots of advice and plenty of room to properly develop your plan for your product or service.

MAM Coaching

We are not sure if Yura is the inventor of walking coaching (we think so), but we have been hosting her website since 2007.

The AdminPeople

Since 2017, for the specialist in posting administrative and financial staff, we have been developing products aimed at hooking prospects.

Wyli

Wyli invented the revolutionary tension disc. A new way to precisely size steel structures and machinery. That includes a web shop, where traders and builders can easily place their orders.

Numansdorp Watersports Association

Associations must also move with the times. For the WSV Numansdorp, we worked on a new positioning and created the new website.

The SME entrepreneur on the hunt for new customers

At the lower end of the SME (up to +- 50 FTEs), we often talk to entrepreneurs who have sweated and toiled to get the business they run to where it is today. Often they have the same need: new customers. There is always a need for new customers. The only question is how do they come to me?

The 4 pitfalls of marketing automation.

Marketing Automation is the automated (online) guiding of prospects in their buying process by regularly offering relevant content and aims to increase the conversion rate from prospect to customer.

A new website in five steps

As with all communication tools within your organization, your website needs a new look from time to time. The world changes, your business changes, or you enter new markets. Time for a new website? We do that in a maximum of five steps!

The importance of sales and marketing for the manufacturing industry

In the Dutch manufacturing industry, the focus is often on product development, technical expertise and innovation. In the process, sales and marketing are sometimes overlooked or considered less important. In this blog, we discuss why sales and marketing are essential for technical manufacturing companies and refute some common misconceptions.

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