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The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
The next trend after SEO; marketing automation. What should we do with it?
When we look at online marketing land, our Western friends in America are always a few steps ahead of us. We have several cultural differences with our neighbors on the other side of the ocean. Thus, they have extreme individualism, shouting to be the best is very effective and “the bigger the better” is the motto. Despite the cultural differences, we adopt almost all of their trends, although there are often several years in between.
Project Material Control
In industry, the website is often a company presentation. In doing so, we choose the look and feel of a good brochure. We’ve been doing that for PMC since 2006. Occasionally we modernize the presentation, most recently in 2018.
The use of personas
We often use personas in marketing. Personas are constructed representations of ideal audiences, and their proper application makes communication more targeted. This blog explores what personas are, why they are so powerful and how they can be successfully applied in communication strategies.
6 Tips for a good content marketing plan
These days, every marketer talks about content marketing. But why is content marketing important? What is good content? And what should you consider when creating a content marketing strategy? Based on these questions, I will explain how to simply develop a content marketing strategy.
Blogging for dummies
A blog is an important communication tool in B2B. I regularly, as part of commercial training, give people “blog-lessons,” so I thought it would be helpful to explain this part properly.
AVG, what to do with it? (part 2)
Gijsbert van der Meulen (adhoc data) discusses the entrepreneurial side of the new privacy legislation and provides a roadmap on how you can prepare your company.
D. de Breuk hydraulics
We’re honest: The Fracture doesn’t have much use for the Internet. The company is found as more than 40 years on its specialization. The website is the directory.
Saying goodbye to customers
No commercial entrepreneur likes to lose customers, except a funeral director. Still, you occasionally find yourself in the position of saying goodbye to each other. It’s a moment you want to delay as far as possible. You can, if you do the right things before, during and after the relationship.
The role of the Data Protection Officer within Customer Factory
Customer Factory processes data for clients. In the processing agreement, we record what data that is and what we do with it. We enter into equivalent agreements with our partners, closing the chain and being fully transparent to our clients, their prospects and their customers.
A sales plan in ten steps.
An effective sales budget is critical to making other important business decisions that affect your sales team and business operations as a whole.