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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

17 tips for successful account-based marketing

Seventeen tips? Yes indeed! And that may not be all that is possible, but we have to start somewhere. This is THE list of ABM tips to help set up your Account Based Marketing Plan, at the interface of marketing and sales. Reach and engage your prospects and customers, fill the funnels and create fans and ambassadors for your product and/or service.

Time is on my side

It’s a familiar fact: You’ve received a memo or article that you think “I’ll just put that away to read this afternoon.” Then you plunge back into the delusion of the day and the next morning that article is still there, unread. And that could go on for a while. Here are some tips for scoring fast. You’ll read it in two minutes.

Customer says “yes,” but does “no”

It’s a recognizable situation: You’ve managed to set an appointment with a potential client and during that appointment the prospect is immediately excited about your product or service. The prospect and the salesperson shake hands, agree on an offer and agree on a quick order. No big deal, you think.

The sense and nonsense of search engines

Ebay commissioned a study of the effectiveness of clicks purchased through Adwords, and it turns out that they are of little benefit. Does that apply to other businesses now, or do SEO and Adwords deliver results for SMEs?

How to create a good LinkedIn profile?

A good LinkedIn profile can open the doors to new career opportunities, business connections and valuable professional relationships. Whether you are looking for a new job, want to expand your network or simply improve your online presence, crafting an effective LinkedIn profile is essential. Here are some steps to help you create an attractive and informative LinkedIn profile.

Madurodam

Our event colleagues came up with an outdoor escaperoom for Madurodam.
As enthusiastic participants, we got to make the introduction.

The value of AI for business communications

Is it the holy grail for your corporate communications? Or does it flatten everything into unrecognizable boring propositions? In this blog, we share an article by Gys-Walt van Egdom and had Chat GPT write a response.

Customer Factory 3.0

As we do every January, we share our plans for the new year. Whereas December is the month of reflection and planning with us, January is the month of execution. We are again bursting with new plans. We are happy to share those with you.

Education Group Galilei

Since 2006 we have been building, maintaining and redesigning the website of Education Group Galilei on Voorne Putten. The 2018 upgrade added Microsoft Office 365 as an internal communication platform.

What question are you asking?

The fact is. People like to talk. We have a lot of knowledge and we share it. You too. So does your company. About your services. Your products. We talk a lot. In this blog, I tell you (!) what you can use to make your relationship with your customers sustainable. By listening. So don’t hook off. Read. Discover the value of the question.

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