succeeded

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Our event colleagues came up with an outdoor escaperoom for Madurodam.
As enthusiastic participants, we got to make the introduction.

AI revolutionizes sales processes by analyzing data, generating valuable insights and enabling targeted marketing. It improves lead generation and qualification, automates tasks, improves customer service and predicts sales results. By using AI strategically, companies gain a competitive advantage, make data-driven decisions, increase efficiency and provide a personalized customer experience. The added value of AI in sales processes enables companies to achieve better results and thrive in a dynamic market.

Changing times call for recalibrating your value proposition. Because if your business is fit for the future, it is also important to keep your product and market in balance. In this article, we describe the do’s and don’ts of value propositions, so that you can regain clarity on where you stand and what benefits can be gained.

Those who know our history also know that the Netherlands has been a trading nation since the early Middle Ages. It started with wood from Scandinavia, and the ships we built with that wood traveled all over the world to bring supply and demand together. Whether we can be very proud of “the VOC mentality” depends on the times in which we live, but I note that it has not hurt us.

Associations must also move with the times. For the WSV Numansdorp, we worked on a new positioning and created the new website.

Customer Factory processes data for clients. In the processing agreement, we record what data that is and what we do with it. We enter into equivalent agreements with our partners, closing the chain and being fully transparent to our clients, their prospects and their customers.

In the Dutch manufacturing industry, the focus is often on product development, technical expertise and innovation. In the process, sales and marketing are sometimes overlooked or considered less important. In this blog, we discuss why sales and marketing are essential for technical manufacturing companies and refute some common misconceptions.

These days, every marketer talks about content marketing. But why is content marketing important? What is good content? And what should you consider when creating a content marketing strategy? Based on these questions, I will explain how to simply develop a content marketing strategy.

The specialist in pneumatic plant maintenance. Busy. Too busy to look for leads themselves. We do that for him. Dosed so that the growth of his customer base can be followed by the growth of his business.

Summer vacation is just around the corner. A quiet period for many businesses. We call it “cucumber time,” the Norwegians “saure gurkenzeit” and the Americans “gooseberry time. Your prospects’ attention spans, buying behavior and office hours will be different during the summer. Nevertheless, even during this time, it is important to continue to reach out to your target audience … because your competition is also on vacation.