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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Newsletters, how do you make them valuable?

Part of the SalesMachinepilot is the newsletter. Very important because with it we test the value proposition defined by the customer. How this is done, we are happy to explain.

11 SEO tips for the perfect page

In this guide, we provide 11 tips on how to properly use keywords on your page or blog. When you apply these SEO techniques you are going to be better found in the major search engines. In fact, by using the right keywords, your content is going to get more value for the visitor by giving them answers to their specific question.

How does my business become attractive?

For clients. And also for potential employees. Because the market demands more. And if you want to deliver, you have to pay as much attention to finding good people to execute it as you do to finding customers.

Peter’s presentation

The service provided by Eagle’s Flight Benelux is personal and substantive. In addition to written content, it is important that potential customers are also triggered by a personal touch.

AVG Outpatient Clinic

A website for supervisors and care professionals of the Physically Handicapped, tasked with unlocking knowledge by target group. Focus on information delivery and ease of use of the CMS.

Customer case: PartTracker

The specialist in searching for and finding mission-critical electrical engineering components must be especially easy to find for his customers, some of whom call on his specialty on a regular basis, some of whom call on him occasionally.

Making margin? Differentiate your product!

Product differentiation. It’s a long word. Apologies. The definition is even slightly longer: “Differentiation is the act of distinguishing a product or service from that of its competitors.” We explain the value of product differentiation in this blog. Then you can judge whether it’s going to contribute to your bottom line.

A marketing budget in five steps

It’s the time of year as a marketer to convince your executive to invest in the company’s marketing efforts again next year. After all, you are convinced that your department contributes to the long-term success of your company and its products, now it’s a matter of convincing your colleagues of that as well.

Google Analytics, what is it?

Google Analytics is an important tool for collecting website data. For this, we are going to write a series of blogs to tell a little more about this. We will help you install it, and give examples of what it can do.

A job posting is not a threatening letter

The average company writes abysmally bad job ads. And most websites look like it’s especially not fun to join an organization.
If this does not apply to your business, you could skip this blog. You probably don’t have any major personnel problems. But there is a chance that you are still looking for good workers. And we can make sure that potential employees enjoy coming to talk to you.

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