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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

What is acquisition?

The cost of acquiring new customers is rising and the average value per customer is falling. This process has been going on for several years, and it does not look like it will improve anytime soon. Rather than tire you here with a story about the causes behind that trend, I will explain in a three-part section how a company ensures that there is a regulated influx of new clients at an acceptable cost. In this first blog, I describe the frameworks, because what exactly is acquisition?

Three interview methods to get to know your customer

You want to know more about your customers’ motivations. Or from your prospects. To improve your service. Then you have to ask questions. To retrieve information. This can be done in three ways. By listening in person, having the target audience call or through a digital survey. There is a relationship between the quality (which is decreasing) the quantity (which is increasing) and the cost per interview conducted.

4 reasons why you shouldn’t embed video in an email

At first glance, it seems logical to embed videos directly into your emails. Instead of dropping a clickable video thumbnail and forcing someone to take action and click to view the whole thing, wouldn’t it be easier if the email recipient could easily access the video content within the email itself?

What is your story? The secret behind storytelling.

Storytelling is very important for your business, but why and what is storytelling? What should a good story meet? How can storytelling be used to attract new customers?

An accountant doesn’t have to be able to do everything

Accountants and accounting firms often have the same answer when asked for whom they work: for everyone!

Choice of websites: WordPress with Divi Builder

We create websites. For more complex products we provide customization, for most commercial sites we choose WordPress with Divi Builder.

What is identity?

To tell a good story, you need to know what your organization is and what you stand for. For a good story, you need a clear corporate identity. But what is that your corporate identity? How can you find out?

Bike Labyrinth

Bike Labyrinth grows. In the Netherlands and far beyond. This creates the need for a new sales strategy, including its implementation. So we train management and sales on new skills.

How do you recruit candidates for your vacancy?

A staffing agency has two main commercial sides: developing careers for professionals and providing quality staff to organizations. It is important to understand the unique needs of professionals and organizations. Companies and candidates are becoming more discerning. That requires personalized solutions. Fortunately, we can automate these well, reducing the workload for your intercessors and recruiters.

The SME entrepreneur on the hunt for new customers

At the lower end of the SME (up to +- 50 FTEs), we often talk to entrepreneurs who have sweated and toiled to get the business they run to where it is today. Often they have the same need: new customers. There is always a need for new customers. The only question is how do they come to me?

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