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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

What is the best Call To Action?

Then you finally have visitors to your website. Hundreds. But they don’t convert into customers. Then something is not right. Are you offering your visitors enough good CTAs?

Five reasons why your secretary should not organize your event

An important channel to connect with existing and new relationships is an event. Besides all the wonderful aspects of this event, there are some pitfalls you can fall into. Pitfalls that you avoid by having your event organized not by your secretary, but by an event professional. Five skills your secretary doesn’t have, but our event organizers do.

11 SEO tips for the perfect page

In this guide, we provide 11 tips on how to properly use keywords on your page or blog. When you apply these SEO techniques you are going to be better found in the major search engines. In fact, by using the right keywords, your content is going to get more value for the visitor by giving them answers to their specific question.

Business vlogging, what’s it good for?

A picture says more than a thousand words, so 24 pictures per second say even more. This makes a video an extremely effective tool for giving visitors to your site a good idea of your business. And just as importantly, the use of a video often makes your website finish higher in Google’s search results.

A communication plan in seven steps

We make marketing simple. Therefore, we are developing a matrix that you can use to create your own communication plan. With lots of advice and plenty of room to properly develop your plan for your product or service.

Project Material Control

In industry, the website is often a company presentation. In doing so, we choose the look and feel of a good brochure. We’ve been doing that for PMC since 2006. Occasionally we modernize the presentation, most recently in 2018.

Choice of websites: WordPress with Divi Builder

We create websites. For more complex products we provide customization, for most commercial sites we choose WordPress with Divi Builder.

The SME entrepreneur on the hunt for new customers

At the lower end of the SME (up to +- 50 FTEs), we often talk to entrepreneurs who have sweated and toiled to get the business they run to where it is today. Often they have the same need: new customers. There is always a need for new customers. The only question is how do they come to me?

How do I acquire new customers?

Digitization has changed the business landscape more in a few years than in all the centuries before. Sales as a profession has not changed; after all, people still do business with people but the path to the order has evolved and technology and online retrieval of information has made certain steps in the sales process different.

How does Marketing Automation work within the LeadMachine?

Marketing Automation refers to software platforms that help companies automate their marketing processes to generate more leads, convert more leads into sales and optimize ROI.

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