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The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Accountants and accounting firms often have the same answer when asked for whom they work: for everyone!

Since 2017, for the specialist in posting administrative and financial staff, we have been developing products aimed at hooking prospects.

With the administration tightening the reins for our society for the second time this year, it is time to evaluate the adjustments we have made within our organizations over the past six months and plan for the future. In this blog, once again, some tips for this phase that will put you back on edge.

Storytelling is very important for your business, but why and what is storytelling? What should a good story meet? How can storytelling be used to attract new customers?

In the projects that I have had the privilege of carrying out for clients over the past ten years, I have been struck time and again by how little attention Dutch companies pay to the cost of sales, not to mention the revenue from sales. I find that strange, because the cost of sales is probably between eight and 15 percent (CMO survey, 2017. p 22) of your revenue, and with relatively simple interventions, a higher return can be realized from your sales process.

2021 was the year when a lot happened. We have learned that expectations do not always come true, that life is not engineerable and that we must solve major challenges together.

We get the question more often: As my company grows (sometimes with our contribution), how do I get good people? For this we use the professional term “employer branding. 7 things you can do to recruit good colleagues.

An important channel to connect with existing and new relationships is an event. Besides all the wonderful aspects of this event, there are some pitfalls you can fall into. Pitfalls that you avoid by having your event organized not by your secretary, but by an event professional. Five skills your secretary doesn’t have, but our event organizers do.

Thorough keyword research is essential for success in the world of digital marketing. By understanding your target audience’s keywords, you increase your online visibility and create targeted content that meets their needs. In this article, we will discuss the steps to perform effective keyword research and optimize your online presence.