succeeded

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Part of the SalesMachinepilot is the newsletter. Very important because with it we test the value proposition defined by the customer. How this is done, we are happy to explain.

After the slump of recent years, the staffing industry is recovering. The feeling about that market is summed up with a deep sigh by most companies that survived the crisis by saying, “We’re still here.”

In a previous article we described the problem that business owners often sell better than their staff members, In this blog we provide some solutions.

With the administration tightening the reins for our society for the second time this year, it is time to evaluate the adjustments we have made within our organizations over the past six months and plan for the future. In this blog, once again, some tips for this phase that will put you back on edge.

Corporate website for hotel group with integration of reservation module Clock to facilitate visitors of four hotels in Leiden Centrum (Golden Tulip, Tulip Inn, VIC and ibis).

A picture says more than a thousand words, so 24 pictures per second say even more. This makes a video an extremely effective tool for giving visitors to your site a good idea of your business. And just as importantly, the use of a video often makes your website finish higher in Google’s search results.

It’s the time of year as a marketer to convince your executive to invest in the company’s marketing efforts again next year. After all, you are convinced that your department contributes to the long-term success of your company and its products, now it’s a matter of convincing your colleagues of that as well.

Sales is an expensive business for many companies. Time is lost in interactions with people who are not yet ready to buy. To make the sales process effective, you want to know what stage your prospects are in so you can have salespeople and marketers do their work at the right time. In this blog, we describe how to see what stage your (potential) customers are in.

In a post on LinkedIn, Chris Walker, CEO of Refine Labs shares his analysis of META’s (Facebook) dataset on paid advertising for B2B companies. Dutch B2B companies have also been trying for years to figure out whether it is a good idea to invest in these types of campaigns. His results confirm what he (and we) have long suspected.