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The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
Customer Factory 3.0
As we do every January, we share our plans for the new year. Whereas December is the month of reflection and planning with us, January is the month of execution. We are again bursting with new plans. We are happy to share those with you.
Everything you always wanted to know about blogging (but were afraid to ask)
Blogging is the cod liver oil of the 21st century. You know it’s good for you, but you have to go through a resistance to start it. Still, a blog is the best way to get the attention of the right audience. For inspiration, here are seven arguments for picking up the pen again.
MAM Coaching
We are not sure if Yura is the inventor of walking coaching (we think so), but we have been hosting her website since 2007.
Why is email marketing so effective? Here are 5 points
In recent years, many methods have been added to do your online and offline marketing. Let’s have it or 1 of the old online ways. Email marketing, among all the strategies companies use to sell online or generate leads (SEO, social media, content, ads, adwords, email), where do you think email marketing stands in its use and effectiveness? At the bottom? Or somewhere in the middle?
What is the best Call To Action?
Then you finally have visitors to your website. Hundreds. But they don’t convert into customers. Then something is not right. Are you offering your visitors enough good CTAs?
Sales and Marketing work together within Account Based Marketing
Anyone who looks at the fields of Marketing and Sales over the years will see that there is a traditional battle between the two fields. Smaller companies tend to be sales driven and within larger companies there is almost always a healthy tension between “them of sales” and “them of marketing.”
Taking good inventory is half the battle
Everyone maintains customer relationships. Anyone? Yes, everyone! Everyone, both privately and professionally, comes into conversation with people you want to achieve something with. Whether it’s your partner, neighbor, a police officer, a colleague, a (potential) customer, if you want to achieve something with people you should always take stock of where their needs lie.
Why do you make a communication plan?
A communications plan is essential for successful corporate communications. It ensures consistent and coherent messages, strengthens internal communications, builds strong external relationships and provides a solid approach during crises. Through feedback and continuous improvement, communication remains effective and targeted.
Crash course in branding, attract the right customers!
Senior Business Developer Annegien Blokpoel discusses the benefits of having a strong brand.
An accountant doesn’t have to be able to do everything
Accountants and accounting firms often have the same answer when asked for whom they work: for everyone!