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The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
How do you choose the right segmentation strategy?
In the ever-evolving world of marketing, segmentation has proven to be a powerful tool for creating effective strategies that are more targeted and successful.
Hague Hat Challenge
The Haagse Hoed Challenge is a 24-hour bike ride through characteristic The Hague with the goal of raising as much money as possible for the Daniel den Hoed Fund, which enables scientific research at the Erasmus MC Cancer Institute.
The trends of 2021
In March, the corona crisis caused plans for 2020 to be binned. In recent months, we have also seen that this crisis has accelerated and slowed a number of trends. Therefore, during the webinar planning for 2021, we engaged with fellow entrepreneurs about what trends they see. What trends these are we are happy to share.
The value of AI for business communications
Is it the holy grail for your corporate communications? Or does it flatten everything into unrecognizable boring propositions? In this blog, we share an article by Gys-Walt van Egdom and had Chat GPT write a response.
The AdminPeople
Since 2017, for the specialist in posting administrative and financial staff, we have been developing products aimed at hooking prospects.
What is the difference between a sales budget and sales forecast?
An effective sales budget is critical to making other important business decisions that affect your sales team and the business as a whole.
Customer says “yes,” but does “no”
It’s a recognizable situation: You’ve managed to set an appointment with a potential client and during that appointment the prospect is immediately excited about your product or service. The prospect and the salesperson shake hands, agree on an offer and agree on a quick order. No big deal, you think.
KNRM Captain of Sales
On November 17, we participated in KNRM’s captain of sales. Goal: raise as much money as possible for KNRM’s heroes.
To include or exclude video in an email
Embedding a video in an email can be an attractive idea because it adds an interactive element that can engage recipients more effectively. However, there are both pros and cons to consider before you decide to embed a video in an email.
How does Marketing Automation work within the LeadMachine?
Marketing Automation refers to software platforms that help companies automate their marketing processes to generate more leads, convert more leads into sales and optimize ROI.
