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The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
Medo Clean for 20 target groups
We developed a new website for Medo Clean in 2019. Because Medo Clean serves a number of markets with different buying motives, we prepared the site to differentiate those markets.
Happy holidays
With all that has changed in the past year, a few things , thankfully, are permanent. For example, Christmas always falls on December 25 and 26, the new (book) year begins on January 1, and the team at Client Factory is also ready to help entrepreneurs and managers with their communication, marketing and sales issues. For now, all that remains to be said is: we wish you happy holidays and, especially now, a healthy 2021!
Everything you always wanted to know about blogging (but were afraid to ask)
Blogging is the cod liver oil of the 21st century. You know it’s good for you, but you have to go through a resistance to start it. Still, a blog is the best way to get the attention of the right audience. For inspiration, here are seven arguments for picking up the pen again.
What is your story? The secret behind storytelling.
Storytelling is very important for your business, but why and what is storytelling? What should a good story meet? How can storytelling be used to attract new customers?
The AdminPeople
Since 2017, for the specialist in posting administrative and financial staff, we have been developing products aimed at hooking prospects.
Five reasons why your secretary should not organize your event
An important channel to connect with existing and new relationships is an event. Besides all the wonderful aspects of this event, there are some pitfalls you can fall into. Pitfalls that you avoid by having your event organized not by your secretary, but by an event professional. Five skills your secretary doesn’t have, but our event organizers do.
Why do you make a communication plan?
A communications plan is essential for successful corporate communications. It ensures consistent and coherent messages, strengthens internal communications, builds strong external relationships and provides a solid approach during crises. Through feedback and continuous improvement, communication remains effective and targeted.
Why paid lead generation on Facebook and LinkedIn doesn’t work
In a post on LinkedIn, Chris Walker, CEO of Refine Labs shares his analysis of META’s (Facebook) dataset on paid advertising for B2B companies. Dutch B2B companies have also been trying for years to figure out whether it is a good idea to invest in these types of campaigns. His results confirm what he (and we) have long suspected.
Customer Factory 3.0
As we do every January, we share our plans for the new year. Whereas December is the month of reflection and planning with us, January is the month of execution. We are again bursting with new plans. We are happy to share those with you.