succeeded

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Content marketing is an important part of companies’ communication strategy. Every business does content marketing. Sometimes without even noticing it themselves. Product sheets, project information, trade literature: They are all parts of your content marketing strategy. Apparently, as a business, it is important to offer quality content to help potential customers make a sound choice. But how do you create quality (unique) content and build an audience?

At the lower end of the SME (up to +- 50 FTEs), we often talk to entrepreneurs who have sweated and toiled to get the business they run to where it is today. Often they have the same need: new customers. There is always a need for new customers. The only question is how do they come to me?

Gijsbert van der Meulen (adhoc data) discusses the entrepreneurial side of the new privacy legislation and provides a roadmap on how you can prepare your company.

Every business has a website. Good decision if you choose to invest in this! A website is now more than an online business card and is widely used as a marketing communication tool. Yet many companies barely use the website and simply write off the investment without actually making any black and white returns.

An important question in acquisition: "What stage is my customer in?" It defines the content you need to deliver. In this regard, "The hero's journey" is a fine tool. He shows that people have different content needs at each stage. That goes for epic stories like the...

It is a question of every generation. And now we have Gen Z, which is now almost 30% of your target audience. How do we reach them?

This blog is about differentiating repair, installation and maintenance companies. In doing so, I run the risk of writing a boring blog, because the differentiation is usually in the service. So how do you show a potential customer that your company is just that little bit better than your competitor’s?

Going on vacation is not a fundamental human right, but still very nice to give yourself an energetic boost to be able to go at it again with fresh courage and creativity after your vacation. Do you run out of the building on the last day of work, while shouting some handover information to your colleague and sprinting home to throw all sorts of things into your suitcase? With these tips, things will be a lot more relaxed!

Since 2006 we have been building, maintaining and redesigning the website of Education Group Galilei on Voorne Putten. The 2018 upgrade added Microsoft Office 365 as an internal communication platform.