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The Customer Factory Method

The most frequently asked question: how exactly do you guys do it? In this video, we answer.

Now that we are our own principal for once

There are those moments when you experience how your clients feel when you put their new website live. In the months before, you will be busy together developing the strategy, working it out into images and talking a lot with clients and prospects.

3 key questions to ask prospects.

Entrepreneurs, salespeople (and marketers) are too often telling stories, when in fact their core job is to ask questions. This creates long acquisition processes and the company invests a lot of time and money in pointless bids. Ask these three questions of a prospect and determine in one conversation whether you will ever get to business.

With your face in the news

It will happen to you: suddenly your company is in the news. And people come with questions. Staff involved. Suppliers. Or members of your association Sometimes even journalists. Who are sometimes trained to make you say the one-liners you don’t actually want in the paper. And yet you want to be transparent. In this blog, 17 (!) tips to prepare for that interview.

A new location for Medo Clean

It took more than a decade, but finally in 2019 Medo Clean opened its new location to achieve its BHAG: To establish the most modern laundry/dry cleaning facility in the Netherlands for piece wash.

Education Group Galilei

Since 2006 we have been building, maintaining and redesigning the website of Education Group Galilei on Voorne Putten. The 2018 upgrade added Microsoft Office 365 as an internal communication platform.

Your sales rise (and your sales costs rise faster…)

A familiar problem. You hire a vendor. Then it turns out that it costs more and acquires customers harder than you do yourself. And marketing costs are also rising. in this blog list 5 causes of that cost increase. (in a future blog how to solve that)

Are you the flock or are you leading the flock?

Online marketing has become an integral part of your organization’s marketing strategy. One-person operation and multinational, profit or non-profit; everyone is looking for that “unoccupied spot in the meadow” where they stand out. Whatever product or service we are looking for; if it is not in our network, we look for it online.

The sense and nonsense of search engines

Ebay commissioned a study of the effectiveness of clicks purchased through Adwords, and it turns out that they are of little benefit. Does that apply to other businesses now, or do SEO and Adwords deliver results for SMEs?

Peter’s presentation

The service provided by Eagle’s Flight Benelux is personal and substantive. In addition to written content, it is important that potential customers are also triggered by a personal touch.

Extremely honest marketing works!

In the late 1960s, the volkswagen beetle was hugely popular. This was due in part to a campaign deployed by Volkswagen in the mid-1960s. Instead of highlighting only the best traits, they emphasized the traits that were not so good and were extremely honest about the lesser traits.

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