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The Customer Factory Method
The most frequently asked question: how exactly do you guys do it? In this video, we answer.
Happy holidays
With all that has changed in the past year, a few things , thankfully, are permanent. For example, Christmas always falls on December 25 and 26, the new (book) year begins on January 1, and the team at Client Factory is also ready to help entrepreneurs and managers with their communication, marketing and sales issues. For now, all that remains to be said is: we wish you happy holidays and, especially now, a healthy 2021!
Education Group Galilei
Since 2006 we have been building, maintaining and redesigning the website of Education Group Galilei on Voorne Putten. The 2018 upgrade added Microsoft Office 365 as an internal communication platform.
The 7 phases of the purchase model
Sales is an expensive business for many companies. Time is lost in interactions with people who are not yet ready to buy. To make the sales process effective, you want to know what stage your prospects are in so you can have salespeople and marketers do their work at the right time. In this blog, we describe how to see what stage your (potential) customers are in.
What is your story? The secret behind storytelling.
Storytelling is very important for your business, but why and what is storytelling? What should a good story meet? How can storytelling be used to attract new customers?
What does Artificial Intelligence add to sales?
AI revolutionizes sales processes by analyzing data, generating valuable insights and enabling targeted marketing. It improves lead generation and qualification, automates tasks, improves customer service and predicts sales results. By using AI strategically, companies gain a competitive advantage, make data-driven decisions, increase efficiency and provide a personalized customer experience. The added value of AI in sales processes enables companies to achieve better results and thrive in a dynamic market.
The next trend after SEO; marketing automation. What should we do with it?
When we look at online marketing land, our Western friends in America are always a few steps ahead of us. We have several cultural differences with our neighbors on the other side of the ocean. Thus, they have extreme individualism, shouting to be the best is very effective and “the bigger the better” is the motto. Despite the cultural differences, we adopt almost all of their trends, although there are often several years in between.
Content is king
Every business has a website. Good decision if you choose to invest in this! A website is now more than an online business card and is widely used as a marketing communication tool. Yet many companies barely use the website and simply write off the investment without actually making any black and white returns.
What is the difference between a sales budget and sales forecast?
An effective sales budget is critical to making other important business decisions that affect your sales team and the business as a whole.
The SME entrepreneur on the hunt for new customers
At the lower end of the SME (up to +- 50 FTEs), we often talk to entrepreneurs who have sweated and toiled to get the business they run to where it is today. Often they have the same need: new customers. There is always a need for new customers. The only question is how do they come to me?
Crash course in branding, attract the right customers!
Senior Business Developer Annegien Blokpoel discusses the benefits of having a strong brand.