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The most frequently asked question: how exactly do you guys do it? In this video, we answer.

We conduct research on marketing trends within b2b. The purpose of the survey is to find out what challenges b2b companies have in the marketing field. The examination takes an average of 5 minutes. Busy loading...

Entrepreneurs, salespeople (and marketers) are too often telling stories, when in fact their core job is to ask questions. This creates long acquisition processes and the company invests a lot of time and money in pointless bids. Ask these three questions of a prospect and determine in one conversation whether you will ever get to business.

Part of the SalesMachinepilot is the newsletter. Very important because with it we test the value proposition defined by the customer. How this is done, we are happy to explain.

It’s always something: You have enough customers; you’re short on staff. Recruiting requires a slightly different tone than customer recruitment. How do you write a good text?

No commercial entrepreneur likes to lose customers, except a funeral director. Still, you occasionally find yourself in the position of saying goodbye to each other. It’s a moment you want to delay as far as possible. You can, if you do the right things before, during and after the relationship.

Joachim van Vlijmen (Broeseliske van Vlijmen advocaten) discusses the legal side of the new privacy law and gives 3 tips on how to prepare your company for the AVG.

Embedding a video in an email can be an attractive idea because it adds an interactive element that can engage recipients more effectively. However, there are both pros and cons to consider before you decide to embed a video in an email.

Bike Labyrinth grows. In the Netherlands and far beyond. This creates the need for a new sales strategy, including its implementation. So we train management and sales on new skills.

We’re honest: The Fracture doesn’t have much use for the Internet. The company is found as more than 40 years on its specialization. The website is the directory.

Creating segments or lists for each channel is an important part of setting up marketing automation. With this, you ensure that you approach a broad audience in a much more personal way and get the right message to the right person at the right time.