How do you position a company with a product that just exists and has global ambitions? With that question, Fiona, Kees and Ed came to us. We have started implementing an
ImageMachine
, in which we worked out the ProductMarketCombination and translated it into content and channels.
Based on this plan, we started implementing the content calendar in Q3 of 2022. Obviously a very adaptive one, because you can expect anything from a startup.
Good club, that Customer Factory. Dare to challenge their clients on their proposition and are not afraid to really confront. As a result, we now know better where we are and where we are going. Along with Client Factory, because they also have outstanding executive skills, from websites, through content and SEO to business cards.
